Description

• Bachelor’s Degree in Business, Engineeering or related fields,
• 4+ of experience in performance marketing,
• Fluent in English,
• Proven experience and skills in SEM, Paid Social Ads Management and Programmatic Buying,
• A strong understanding of analytics, automatization and optimization tools,
• Eager to learn all aspects of digital media,
• Working knowledge of cookies, tracking and analytical technical mechanics,
• Strong attention to details,
• Has a high self awareness skill,
• A high energy, positive, can-do person who is always looking for ways to improve what we do,
• Exceptional communication skills (written & verbal).

• Responsible for the performance, budget and management of paid acquisition channels; Programmatic Buying, Adwords, Facebook and other biddable media.
• Make sure that performance marketing activities are aligned with clients’ business KPI’s and overall marketing strategy,
• Managing day-to-day search marketing activities across multiple search engines including optimizing keyword portfolios, bid management strategies, and refining campaigns through ad copy tests, landing pages, negative keywords, etc.
• Monitoring web analytics dashboards and key reporting tools, pointing out key areas of importance,
• Using a data driven approach to manage campaigns and derive insights on strategy and performance,
• A senior point of contact for clients providing the strategic direction and operational guidance need to increase performance,
• Stay up to date with the latest trends and products in the Paid Search / Paid Social & Programmatic Buying universe and discuss potential opportunities with the team,
• Collaborating with other teams covering Media Strategy, Data&Technology, Media Buying and Planning, Analytics, etc